Well-known American newsmagazine Time partners with crypto operations platform Crypto.com to enable payments in CRO token while subscribing. Particularly, Crypto.com users can get an 18-month subscription via one-time remittance.
The cost of the option is $49. By paying with CRO the readers will get 10% cashback. Presently, the offer is accessible in the US and Canada, but Time plans to perform a world launch in July. The magazine's president Keith Grossman said that the cooperation with Crypto.com suggests more innovations for publicizing and its subscribers which number is 2.3 M.
According to Time's CTO Bharat Krish, crypto payments allowance is another step in the magazine's digital evolution and shows how the company supports innovative technologies.
A few days ago, on April 12, Time began a partnership with digital currency investing and management company GrayScale to create an educational crypto video series, which is expected this summer. The magazine will be paid in BTC and will continue to hold the coin on its balance sheet.