Popular NFT collection Bored Ape Yacht Club generated over $1 bln in overall sales. According to the blockchain data analytics platform DeFi Llama, the total sales volume of BAYC NFTs stands at around $1.12 bln.
BAYC NFTs are widely popular among celebrities, many of which changed their Twitter avatars to BAYC NFTs. Among them are rapper Snoop Dogg, Reddit co-founder Alexis Ohanian, DJ Martin Garrix, and others.
On January 3, rapper Eminem bought a digital ape worth about $462,000. The number of BAYC NFTs is limited to 10.000.
The project plans to launch its own play-to-earn NFT game in the second quarter of this year.announced that it will develop the game in partnership with the game software company and VC Animoca Brands.