Launched by Mila Kunis’s Orchard Farm Productions, the animation show Stoner Cats raised 3,647 ETH in 35 minutes of the token sale.
A collection of 10 420 NFTs in the form of digital cats was put up for sale for 0.35 ETH each. Asset owners will have access to episodes of the show. The project uses the proceeds from the sale of NFT to fund the production of the series.
Tokensale was not without problems. Due to the excitement, the cost of commissions on the Ethereum network has increased, and some have not received tokens. As a result, according to Dune Analytics, users lost 344 ETH when trying to buy an NFT project.
Analysts joked that cats littered the Ethereum network again, hinting at the situation with the CryptoKitties game.
Stoner Cats partner and Mila Kunis’ husband Ashton Kutcher said the project team is going to “personally donate” ETH to cover all fees for failed transactions.
He also assured that the team “followed industry standards and did not find any failures.”
Some NFTs are already on sale on the OpenSea marketplace - for example, a token with a character image voiced by Ethereum co-founder Vitalik Buterin.
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In addition to him, the heroes of the show speak with the voices of such stars as Jane Fonda, Seth MacFarlane, Chris Rock, and Mila Kunis, and Ashton Kutcher themselves.
Earlier, Buterin appeared in a video by Kunis and Kutcher called Kitchen talks, explaining what Ethereum is and how it works.